You must have heard a whole lot about Receptive Web Design (RWD), as it is probably the most talked about subject areas on the internet nowadays.

Nevertheless , most of the times, grids and images, fluidity and flexibility grab all of the attention and barely virtually any discussion on the typography.

Although it’s one of many essentials that demand importance but most designers somehow tend to dismiss this element. In this write up, my singular focus is definitely on responsive typography pertaining to the website design and style.
Content, even though the most essential ingredient of any site, blog, discussion board or listing, is its content and the way it is actually presented. But the focus of designers is mostly on the website design. That’s where the problem takes place.

The adaptive web design already takes care of this kind of aspect to some extent, by which includes some volume of responsive typography. Yet this cannot be called complete but it comes packed with numerous typographic options. However , before we go into the particulars, let us first of all understand what responsive typography is certainly.

What is Responsive Typography?

Reactive typography means that the text on the website is not only resizable depending upon the screen size in the device, yet is also maximized in order to boost readability. Today, we don’t only apply desktops or laptops to locate internet and browse websites but also make use of tablets and smart phones.

For quite long, the designers are generally solely concentrating on website design in order to make it versatile to the numerous screen sizes. There has been nearly or hardly any effort built to optimize or perhaps adapt this great article and its presentation according to the screen size. Responsive typography handles this issue, giving an opportunity to designers to experiment with a few possibilities also.

Basics of Receptive Typography

The concept of responsive typography works on 3 basic principles:

Resizable text
Marketing of line length

Whenever you help to make any decision about the presentation of text, that obviously starts from the font type. No matter what type of font you are utilizing, but it’s important to make sure that this article can be without difficulty read. If you wish to keep it sensitive, the only alternatives are Serif and Without Serif. Serif is generally intended for headings or titles, while Sans Serif is used for the remainder of the content.
The logic is fairly simple. The Sans Serif font gives you more freedom to experiment with. Therefore , you can actually use this for the top chunk for the text. The Serif typeface, according to the designers, is quite critical, thus making it a perfect decision for titles.

Resizable Text message

When determining the font size with regards to the text with your website, be sure you specify it in the stylesheet according to different display screen sizes. Nonetheless how to decide the proper font dimensions are another dilemma. For this the rule of thumb is usually experiment on you.

Yes, select the font size and evaluate how i think when you work with a computer’s desktop, a tablet and a smartphone. Remember that people look at their mobile phones from very near while tablet can be, most of the time, slightly above the knees when a customer is relaxing. In short, range matters. In case you have a hard time browsing it, boost the font size.

Optimization of Line Duration

Optimizing the queue length is pretty an important factor. The reason is that a desktop has a bigger display and can allow for around 75 characters in a line while this will verify detrimental to readability on extra small screen-size. Although there will be no hard and fast rules, but of course, the size of a brand plays an essential role in the visibility and readability with the content.
Therefore , choose the length of the line appropriately for different equipment and ensure that this does justice with the screen-size as well as the overall website design.


Do not undervalue this facet of typography. Evaluation different backgrounds and color clashes before going live and make a decision on the one that looks best. When testing, you could realize that something which looks incredibly nice on a desktop may not produce similar effect when ever seen on a smartphone or maybe a tablet for that matter.

So , the rule of thumb is normally, experiment with as many devices practical when it comes to Responsive Web Design and responsive typography. Buy or perhaps borrow, although make sure that the solution works with all display sizes and looks absolutely amazing.